Introducing our new series, called ‘FurBalls’, where we will be chronicling the many varied, staggering, indeed shockingly stupid things uttered by fur trade apologists. Believe us, there’s a lot.

While it’s good to laugh, we can’t forget that these people are involved in an industry and trade that is responsible for the terrible suffering and deaths of millions upon millions of innocent animals every year. Why? Simply for the whims of fashion. It’s cruel and unnecessary.

Let’s #MakeFurHistory.

No. 1